Superstar DJ Avicii is expanding his horizons with his latest single “Pure Grinding”. This new track is soulful and a new sound for Avicii. Fans are loving it so far and in his own words “the response has been great”. Apparently he had been showing it off for a while trying to get a feel for how fans would react. The sound itself isn’t new, however. Soul mixed with EDM has been popular for a while now. It gives EDM a heart and Soul music the excitement to play on the radio. We could see how Avicii might want a piece of it. Either way it is a great track! Check it out below and let us know what you think.