Set to release a collection right in time for the party and holiday season with Boohoo.com (an online fashion retailer), is none other than Charli XCX. The British pop star is well known for her experimental grunge-pop meets 90s style and she’s ready to take this to the next level with her new collaboration with Boohoo.
“We are thrilled to be collaborating with Charli XCX and to be the first fashion brand to work with her in this way. Our customers love her music and her style… she is a perfect fit for the brand. The synergy between music and fashion grows stronger daily and at boohoo.com, we are excited to be able to help further bridge this gap and bring some amazing fashion to our customers at very affordable prices.” – Boohoo.com
Charli took to Instagram to announce her collaboration with the fashion retailer and this will be her very first venture into fashion and design.
“I had so much fun designing pieces for the Boohoo.com winter collection. I can’t wait to get it out there and to wear it myself. It’s sparkly, cute and sexy. I hope everyone loves it!” said Charli in a recent interview with Vogue UK.
Three capsule collections will be designed and the first collection is set to release on October 26 with an awesome 20-piece collection as well as a curated selection of accessories. We are yet to see what the collection will look like, but it is rumoured to be inspired by her on and off stage personal style. So we talking, funky knitwear, crop tops, 90s style dresses, T-shirts and more.
Check out this clip to get to know more about the British singer-songwriter.